Jamie Reich30 years Owner, Creative Director
Jamie spent a lot of time in high school theater, building and painting sets. When he graduated he felt directionless yet drawn intensely to the arts. After drifting to the Catskills and earning a degree in commercial art, he furthered a split major in art/theater at the University of Buffalo, working summer stock in Chautaqua NY. He was offered a prop assistant position at the Cleveland Playhouse and entered professional theater.
In 1983 Jamie and his wife Lois Rhomberg were offered positions at the prestigious Guthrie Theater in Minneapolis, MN as Prop Master and Lead Scenic Artist, respectively. They spent ten years deepening artisan trades, after which Jamie was offered a position as Technical Director with the Dayton’s photo studio. When moonlighting gradually overtook the Dayton’s position, he and a co-worker launched a business named Apropos.
During those years they expanded their business, painting backdrops for advertising and faux finishes with high-end residential clients, earning a reputation in those circles. Jamie’s partner left the business and moved to LA to focus his interests in residential design while Jamie continued landing scenic jobs: painting sets for Prince videos, a few TV movies and a number of films including Grumpy Old Men. A landmark job arrived from The Limited to paint decorative wall coverings for their chain store, Express. Soon, Jamie and his crew were painting seventy-five stores a year, which quickly grew to three hundred stores in The Limited brand; Victoria’s Secret, Structure, Limited Too and Bath & Body Works.
Jamie has become the unintended yet enigmatic leader of Apropos. His employees are devoted to him and to his vision: creating high art for commercial purposes.
Evan Alastair Morris13 years Studio Manager
When Evan’s not running operations with the gentle persuasion of Genghis Khan, he’s out practicing horseback archery like Genghis did.
Apropos feels like a second family to him, and he cares about everyone. Evan says, “We have the best work environment there is. Plus, we get to crank the tunes!”
Samantha Guido9 years Account Manager/”Dot Specialist”
Samantha is a Gemini vegetarian who enjoys fireworks and polka dots. She earned a BS in business with an emphasis in marketing and a minor in Economics from Southern Oregon University. A few years later she went back to school for another degree in fashion design. She joins us from LA, where she worked in management, sales, fashion, and cupcake baking.
After living the “glamorous life” in LA, she decided it was time for a change of pace. Sam packed up her little car and headed to Minneapolis to join the crew at Apropos. Sam brings her creativity, organizational skills, and an all-around optimistic attitude to the Apropos family.
Derek Pasley12 years Production artist
In elementary school, Derek drew a picture on the back of a test he was supposed to be taking. The teacher was impressed—and concerned. He graduated with a degree in fine art, much to his parent’s dismay, and moved away from the great state of Wyoming.
Now he’s a connoisseur of fine wallpaper, handling quality control for Apropos. He appreciates being part of a creative team focused on the improvement of process and products. Both the atmosphere and people at Apropos makes coming to work a daily adventure for him. “It feels more like a family than a workplace,” he says.
He continues creating theater props and his own fine art. He loves Expressionism, Impressionism, Memphis and Functional art.
Loren Chantland22 years Studio Artist
“I’ve always enjoyed fixing things and learning new skills,” says Loren. He has a degree in advertising art and design, and worked in that industry for ten years as an illustrator and designer. But as it turns out, he’s a fine artist, preferring to work in oil.
As an award winning aviation artist Loren is drawn to images of WWII aviation and has been successful at portraying accurate historical aviation images. Now his subject matter is either clouds or landscapes.
His life is busy and flush with a great family: his wife, two daughters and two crazy dogs. He loves movies. He’s attracted to the obscure and things that make you think in a different way. He’s not a fan of hypocrisy and loves people who have the courage to be honest.
Kathy Raymond22 years Studio Artist
Kathy has done many things to earn a living over the years but began sign painting/hand lettering as a fourth career in her late 30’s. 95% of the work she does currently consists of design and application of vinyl graphics. Swinging a brush has always been her first love and she’s grateful that Jamie has given her that opportunity at Apropos.
She’s been devoted to Darrell, the love of her life and “spousal alternative”, for 21 years, sharing four children between them, and is blessed with six grandchildren. She enjoys volunteering, owns a travel trailer, a vintage convertible and a horse – her favorite therapy next to her iPad.
David Lewis17 years Plaster Guru
David hails from Dallas TX, he touts an English Lit/Finance degree from Southern Methodist University—“not that I’ve ever put those degrees to any sort of use, he says. “It’s just fun to say that I have them.”
He visited the Great White North in 1996 and loved it enough to make it his new home. He married a pretty girl named Diane from Minnesota and they live in the burbs with their two little boys, Dexter and Dashiell. He says, “I enjoy anything with wheels and/or an engine. I’ve been creating decorative plaster pieces for fifteen years and really enjoy my work with Apropos and the places it takes me.”
Shannyn Joy Potter17 years Studio Artist
Shannyn received a BFA from the College of Visual Arts in St Paul, MN with an emphasis in drawing, which slowly evolved into sculpture. In the mid 90’s she began working at Apropos, which employed many artists and friends. She has lived in Santa Fe and Kansas City, but returned to her Minneapolis community and eagerly rejoined loyal friends at Apropos.
She continues to be a part of Jamie’s road team, traveling the country, “painting bows, lines and all things pink for Victoria’s Secret”. When not traveling, she’s busy teaching, practicing yoga and creating sculpture in her own NE Minneapolis studio.
Lois Rhomberg27 years Artist and Designer
Lois is an artist and designer, specializing in paintings and illustrations in a style grounded in realism—with heart. Her favorite subjects are people, followed closely by anything visually fascinating which speaks to the viewer. Whatever the subject, she appreciates the art and craft of good design, and enjoys collaborating on complex projects. She always welcomes a new challenge.
In addition to working with Apropos, she has worked as a set designer in regional opera, created paintings and murals for a variety of businesses, churches and hotels, and has been a featured artist in a number of galleries. Her illustrations can be seen soon in “Unconditional Forgiveness” by Mary Hayes-Grieco (Simon & Schuster imprint) publishing January 2012.
In addition to many years of independent artistry, she’s been married to Jamie Reich for more than twenty years.
Greg Viking Lover Wallace17 years Accountant / ”Chief Nit Picker”
Greg is an atypical accountant, a numbers cruncher and coach who has fun chasing down receipts, billings and timecards. With his photo/prop making background he is often stirring his perspective into a projects procedure.
He thoroughly enjoys being a part of the creative Apropos family.
When he leaves the office Greg can be found on field and court coaching youth baseball, football and basketball teams to his son’s pleasure or dismay. He also has fun in the woods hunting orcs and trolls with his faithful black lab “Ruckus”.